“MEAT RETAILING ON A DYNAMIC PHENOMENA”
March 21, 2023
March 26, 2023,5:01:30 PM
I am Yogithaa Anand Gowda, celebrity fashion designer who is the proud owner of Brocade boutique successfully running from past 20 years. I am not what i was supposed to be. I am what i choose to become. Yes! where there is a will there is a way. My parents, like all other regular Indian parents for whom excellence in academics is the ultimate aim, too wanted me to run the rat race and pursue medicine. But silently my creative mind always revolved around clothes, colors, art, desingning and fashion.I struggled to convince my loved ones that my world lay beyond stethoscope and patients. But God helps you to fly over. One fine day a Midas touch changed my parents mind and they finally agreed to let me pursue my dreams. Coming from a political family , people laughed at me saying that i am fit for nothing as i couldnt fulfill my parent's dream and studying fashion designing was not suiting our status. Just Imagine 25years ago people didnt know much about Fashion field. That made me more strong and that day i took up the challenge to achieve something BIG in life. Following which i did my Diploma in Fashion designing from VET Polytechnic and professional designing course from NIFT Bangalore. While i was still in my second year ,parents got me married due to my father's health issues. Life threw a lot of lemons at me, though i made a juice and drank it but
never stopped working on my passion. I finished my studies with flying colors .The desire to prove my abilities to the people who did not believe in me was becoming more and more profound inside me. With lack of support and encouraging people around me, i started my first tailoring unit in my car garage. Oh yes, you read it right. A GARAGE ! What started as a small tailoring shop in a Garage with only kids wear, is now a full fledged designer studio. Brocade is one of the popular choices among women now. No doubt the journey was tough, i was more tougher, I should say. My vision to help the poor and needy people made me go one step further and I could train more than 200 people who earn their bread independently today. I feel proud of it. My thirst to achieve more didn't stop there. I groomed myself and entered the world of modelling and beauty pageant. l I won Mrs Mesmerizing title from Mrs India Galaxy 2017 held at Delhi .Life became more colorful. l Today im a celebrity designer who has worked with many national and international celebrities. l was Brand Ambassador of Reach For Cause Organisation
Appointed as Organizing secretary at Samvruddhi Mahila Samaja l Won BEST DESIGNER at SOUTH INDIAN WOMEN'S ACHIEVER AWARD held at CHENNAI l Attempted to break the world record by conducting 31 hours non stop fashion runway with 70 plus models and 100 plus costumes sponsored by me at Aryan resort, Udupi. l Recieved the best designer Award from Veloz Events on INTERNATIONAl WOMEN'S DAY l Been a JURY for many FASHION SHOWS and BEAUTY PAGEANTS l Did modelling for many fashion shows,events and Oriflame products. l Recieved The real suoer woman award 2020 l Recieved Women achiever award from AASARA consumer rights organisation on international women's day 2021 l Recieved Sadhakarige sanmana award from Smruthi Sadhana organisation 2021 l Recieved the prestigious KANNADA SEVA RATNA award from Kannada Sahithya Parishath 2021 Whatever problems you might face, never give up your faith on your passion.people who laughed at me now say that im the best in the family. I would like to thank my husband who stood by me in every step. Thanks to my kids, My parents, my in laws, without whom i wouldn't have reached my goal.Hard work always pays off.