EaseMyTrip and Yas Island Abu Dhabi Partner to Offer Unbeatable Travel Experiences

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India, December 03, 2024: EaseMyTrip.com and Yas Island, Abu Dhabi - the leading leisure and entertainment destination in the Middle East region are teaming up to deliver an unparalleled travel experience. This innovative campaign features 30 of India's top content creators engaging in thrilling challenges across Yas Island's award-winning theme parks.

These creators explore the destination's exceptional attractions while creating compelling content and facing challenges to inspire Indian travellers to explore the destination as a memorable experience. By combining EaseMyTrip's expertise in travel with Yas Island's premier offerings, this partnership presents exclusive packages designed to elevate the Yas Island adventure.

Designed to offer an unforgettable journey blending excitement with adventure, the campaign is set to redefine destination marketing! The challenges undertaken by the creators will be presented in an engaging episodic series on the YouTube page of Yas Island, which will inherently build audience interest, excitement and engagement over time. Each episode will showcase the participants' originality, skills, and experiences as they navigate through Yas Island's thrilling attractions, one activity at a time.

The series will end with crowning one ultimate winner who will showcase exceptional content creation abilities, creativity, talent, and problem-solving skills and best capture the essence of Yas Island's world-class offerings.  Adding star power to the campaign is celebrity host Sonu Sood, an acclaimed actor known for his significant contributions to Indian cinema and charitable efforts.

Truly matching the superhero identity, his participation adds considerable prestige and appeal, enhancing the campaign's reach and impact among Indian audiences.  The series invites viewers on an exhilarating adventure through Yas Island's four world-class theme parks: Warner Bros. World™ Abu Dhabi, Ferrari World Abu Dhabi, SeaWorld® Abu Dhabi, and CLYMB™ Abu Dhabi. Each episode features creators tackling thrilling challenges, offering an insider’s perspective on the parks' most exciting rides. This immersive content provides potential visitors with a captivating preview of Yas Island’s diverse offerings, from adrenaline-pumping rides to luxurious experiences and nostalgic, family-friendly fun.

The campaign also highlights Miral Destinations as a leading hub for IP-themed attractions, uniquely bringing together three iconic brands in one destination. Commenting on the partnership, Mr. Rikant Pittie, Co-Founder, of EaseMyTrip, said, “We are thrilled to join hands with Yas Island,. This partnership brings together EaseMyTrip’s expertise in travel bookings along with Yas Island’s entertaining attractions to deliver exceptional vacation opportunities for Indian travellers including families, couples, and adventure seekers. This campaign is designed to ignite imaginations, inspire wanderlust, and redefine travel, blending thrill with luxury in a way that’s truly extraordinary.’’ Liam Findlay, CEO of Miral Destinations, commented, "Our partnership with EaseMyTrip marks a significant step in our mission to welcome more Indian visitors to Yas Island. We are confident that this collaboration will inspire and encourage families and adventure seekers to visit and create unforgettable memories and experiences that Yas Island is known for.

For more information and deals to book your Yas Island package, visit easemytrip.com for a fun-filled vacation.  YouTube: https://www.youtube.com/watch?v=ov9T-X8Hit4 About Yas Island Located on the golden shores of Abu Dhabi - just 20 minutes from downtown Abu Dhabi and 50 minutes from Dubai, Yas Island, offers holidaymakers a diverse mix of leisure and entertainment experiences. From award-winning theme parks such as Ferrari World Yas Island, Abu Dhabi, Yas Waterworld Yas Island, Abu Dhabi, and Warner Bros. World™ Yas Island, Abu Dhabi to incredible attractions such as the record-breaking CLYMB™ Yas Island, Abu Dhabi, and the thrilling Yas Marina Circuit, home to Formula 1® Etihad Airways Abu Dhabi Grand Prix, visitors are bound to discover a world of entertainment options all within the 25 sq. km island. Yas Island boasts world-class shopping at Abu Dhabi’s largest mall Yas Mall, eclectic dining at Yas Marina and Yas Bay Waterfront, Abu Dhabi’s vibrant day-to-night attraction and award-winning golf at Yas Links golf course.

The island offers a year-round line-up of spectacular musical, entertainment and family events at Etihad Arena, the Middle East’s largest indoor entertainment venue and houses ten incredible hotels, including W Abu Dhabi - Yas Island, Hilton Abu Dhabi Yas Island, and The WB™ Abu Dhabi, the world’s first Warner Bros. themed hotel. The destination also features WHITE Abu Dhabi, a one-of-a-kind multi-sensory indoor venue and more than 165 dining experiences dotting the island - complementing these attractions is a range of visitor services that connect all attractions to one another.

With the opening of SeaWorld® Yas Island, Abu Dhabi, the World’s Largest Indoor Marine Life Theme Park, Yas Island continues to add more attractions to its incredible roster. For more information, please visit www.yasisland.com About EaseMyTrip EaseMyTrip (a publicly listed company at NSE and BSE) is India’s largest online travel platform in terms of air ticket bookings, based on the Crisil Report-Assessment of the OTA Industry in India, February 2021.

Furthermore, growing at a CAGR of 47% during FY20-24 in profits before tax, it is one of the fastest-growing internet companies. Bootstrapped and profitable since its inception, EaseMyTrip offers 'End to End' travel solutions including air tickets, hotels and holiday packages, rail & bus tickets as well as ancillary value-added services. EaseMyTrip offers its users the option of zero convenience fees during bookings. EaseMyTrip provides its users with access to more than 400 international and domestic airlines, over 2+ million hotels as well as train/bus tickets and taxi rentals for major cities in India. Founded in 2008, EaseMyTrip has offices across various Indian cities, including Noida, Delhi Gurugram, Bengaluru, and Mumbai. Its international offices (as subsidiary companies) are in the Philippines, Singapore, Thailand, the UAE, the UK, the USA and New Zealand. For enquiries, please contact Weber Shandwick:   Sherry Rodrigues | SRodrigues2@webershandwick.com |+91 8879204716  Munmun Gentle | MGentle@webershandwick.com | +91 9820623811