Management at Every Micro, Small, and Medium enterprise (MSMEs) has to rework their Strategy
October 28, 2025
October 28, 2025,12:56:42 PM
The man behind Lalitha Jewellery's success is M. Kiran Kumar, an Indian businessman and philanthropist from Nellore, Andhra Pradesh. Born into a poor family, Kiran Kumar's journey is a true rags-to-riches story. He dropped out of school in the 5th class and started working in the jewelry trade at the age of 12 ¹.
Kiran Kumar's entrepreneurial spirit led him to launch Lalitha Jewellery in 1985, starting with a small showroom in Chennai. Today, Lalitha Jewellery has 50 showrooms across India, with a turnover of ₹110 billion in 2017 ¹. The company is known for its transparent pricing, quality products, and innovative marketing strategies.
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Under Kiran Kumar's leadership, Lalitha Jewellery has expanded its operations, opening one of the world's largest jewelry showrooms in Hyderabad, spanning 130,000 square feet ¹. The company has also introduced several initiatives, such as the "click and compare" feature, which allows customers to compare prices across different showrooms.
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Kiran Kumar's success story is an inspiration to many, and his commitment to quality, transparency, and customer satisfaction has made Lalitha Jewellery a household name in India.
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Lalitha Jewellery offers a wide range of products, including:
- Gold Jewellery: Various designs of gold necklaces, earrings, rings, bangles, and bracelets ¹ ² - Diamond Jewellery: Exclusive diamond-studded pieces, including necklaces, earrings, and rings - Platinum Jewellery: Elegant platinum jewellery designs - Silver Jewellery: Beautifully crafted silver pieces
Some of their popular products include: - Gold Necklace Sets: Latest collections of gold neckwear sets for women ² - Diamond and Gold Pendants: Exquisite pendants featuring diamonds and gold
Lalitha Jewellery is known for its high-quality products and competitive pricing, making it a popular choice among jewellery enthusiasts ¹.
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Lalitha Jewellery has a significant presence in South India, with 52 large format showrooms across the region ¹. Here are some of the branches:
- Tamil Nadu:
- Chennai: T Nagar, Anna Nagar, Chromepet, St Thomas Mount ² - Coimbatore: Town Hall ² - Erode: RKV Road ² - Madurai: South Masi Street ² - Salem: Shevapet ² - Karnataka: - Bangalore: Malleswaram, Lashkar Mohalla ³ - Andhra Pradesh: - Nellore: Ward No. 23 Magunta Layout ⁴ - Tirupati: V V Mahal Road ⁴ - Other locations: - Gingee: Thalavanur ² - Hosur: MG Road ² - Kancheepuram: Maduranthottam Street ² - Kumbakonam: Dr Besant Road ² - Mayiladuthurai: Vandikara Street ² - Nagapattinam: North Street ² - Nagercoil: KB Road ² - Purasawalkam: Purasawalkam High Road ² - Ramanathapuram: Swami Vivekanadar Salai Sigil Raja Veethi ² - Thindivanam: Kamatchiyamman Koil Street ² - Trichy: VMC Complex ² - Tirupur: Tirupur Bazaar
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Lalitha Jewellery's net worth is estimated to be around ₹250 crores, which is the company's paid-up capital ¹. Additionally, the company has an authorized share capital of ₹280 crores ¹.
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In terms of revenue, Lalitha Jewellery reported a turnover of ₹110 billion in 2017 ². The company has also invested heavily in expanding its operations, including opening one of the world's largest jewelry showrooms, which cost around ₹750 crores ².
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It's worth noting that Lalitha Jewellery has a significant presence in India, with 50 showrooms across the country ². The company's financial performance and investments suggest a strong net worth, but the exact figure is not publicly disclosed.
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