THE MAN BEHIND A CENTURY-OLD LEGACY - Citroen

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Andre-Gustave Citroen was a French industrialist and the founder of French automaker Citroen. He is remembered chiefly for the maker of car named after him, but also for his application of double helical gears.

In 1934, the firm established its reputation for innovative technology with the Traction Avant. This was the world's first car to be mass-produced with front-wheel drive, four-wheel independent suspension, as well as unibody construction, omitting a separate chassis, and instead using the body of the car itself as its main load-bearing structure.

In 1954, they produced the world's first hydropneumatic self-levelling suspension system then, in 1955, the revolutionary DS, the first mass-produced car with modern disc brakes and, in 1967, they introduced in several of their models swiveling headlights that allowed for greater visibility on winding roads; these cars have received various national and international awards, including three European Car of the Year.

At Citroen, they have dedicated to making your ownership journey easy and comfortable. There innovative and comprehensive financing solutions are aimed at addressing the mobility needs of every Citroen buyer, from salaried and self-employed individuals to small and large companies.

With Citroen Service Promise, their customers are always assured of best-in-class service from Citroen engineers along with genuine spare parts availability, wherever they may be.

Brand Citroen owes its remarkable success to an audacious, maverick Frenchman. André Citroen. Driven by a dream to make cars more accessible to everyone, he founded Citroen in 1919. With his groundbreaking vision, the company would go on to revolutionize car manufacturing in Europe and become a pioneer in automotive innovation. Andre Citroen developed double helical gears with V-shaped teeth, years before he founded the company he named after himself. The gears proved to be a game-changer, bringing him immense success. Little wonder, then, that the gears held great significance for him – so much so that he based the design of Citroën’s logo on the very same gears.

Besides his entrepreneurial gifts, he was renowned for his advertising acumen, dazzling audiences with bold and never-seen-before campaigns. André Citroen’s spirit has endured at Citroen for over a century, inspiring the company’s designers and engineers to be as audacious as he was. And to push the boundaries of what is possible.

1974

Citroen launches CX. It’s the ultimate mix of technical innovation and advanced design with the engine and gearbox positioned together at the front. The sophisticated hydro pneumatic suspension, concave rear screen and a futuristic dashboard helped it succeed amongst more ordinary rivals.

1934

Citroen revolutionizes the automotive landscape with Traction Avant. The famous name comes from its groundbreaking front-wheel drive engineering.

1939

Citroen launches ‘TUB’, a supremely practical modern design with a sliding side door. Its successor, is the famous Type H , launched in 1947.

1948

The much-loved 2 CV is created as a “safe and economical vehicle, able to carry 4 people on-board and 50 kg of luggage”. More than 5 million are made.

1955

Unveiled to a stunned public at the 1955 Paris Motor Show, DS takes futuristic design to new heights. Its stunning aerodynamic shape, created by Flaminio Bertoni, earns it the nickname ‘flying saucer’. Under the skin it’s just as advanced.

1968

It’s a golden age for light and agile vehicles like Ami 6, Dyane and Mehari, a unique design for all roads and multi-purpose use.

1970

The modern looks and neat style of GS will see it remain one of the most aerodynamic and comfortable vehicles on the market for years to come. Equipped with a flat 4-cylinder engine and hydro pneumatic suspension, this will go on to sell around 2.5 million units.

2014

Citroen C4 Cactus was awarded the “World Car Design of The Year” title in April 2015, confirming that this car challenged the status quo with its bold and innovative style.

2021

Citroen presents the New e-C4, a 100%-electric vehicle. Drawing on Citroën’s rich 92-year history in the hatchback segment, the New e-C4 offers cutting-edge design and exceptional on-board comfort.

DISCOVER THE CITROEN C5 AIRCROSS SUV

Since 1919, they have been at the forefront of automotive comfort. Comfort that inspires you to dream of greater freedom and adventures. And now, they are delighted to present to you the New Citroen C5 Aircross SUV. Featuring the Citroen Advanced Comfort programme, suspension with Progressive Hydraulic Cushions, Advanced Comfort Seats and the latest infotainment system, the SUV is the perfect combination of our hundred-year legacy and futuristic technology. Experience the unmatched comfort of the New Citroen C5 Aircross SUV.

Now Citroen has been step in India, Bangalore LA MAISON CITROEN, BENGALURU - PPS MOTORS PVT. LTD

Incorporated in 2010, the PPS group is backed by a rich legacy of over 70 years in the Indian Automotive Industry. An associate of Automotive Manufacturers Pvt Ltd, they have served three generations of satisfied Indian customers with their motto of always putting their customers first. They deliver experiences that delight all their patrons – right from the moment they step into the showroom.

Citroen realized a total revenue of US$13.0 billion worldwide, while the total market revenue amounted to US$1.6 trillion in 2020. The largest passenger cars segment, Small SUVs, accounted for 40% of Citroen's revenue in 2020.

INSPIRED BY INDIA

In India, they are Inspired by Indians. They are inspired and desire for a comfortable tomorrow for our family. They are inspired by our respect for heritage and traditional roots. They are inspired by our need to stand out They are inspired by the unity and diversity of India. In 2021, the launch of Citroen’s first car will start their long journey of designing and making cars that are uniquely styled, eco friendly and comfortable. Made in India. Made for India, by the most talented Indian and French team.

The New C3 is a versatile hatchback with SUV styling codes, which will enable the brand to attract younger, progressive customers in India. With this new model, Citroen will offer style, comfort and connectivity to those looking to make their mobility choice as fashionable as themselves.